Cruising to success4 of 7Company: Mobo Crusier
Location: Los Angeles
Annual sales: $1 million
Entrepreneurism runs in Melody Hsieh's blood. Her parents operated an auto parts factory in Taiwan, where she once worked at the age of 8.
"I learned early in life that hard work and smart work are the essential ingredients to running a successful business," she said.
So after college in 2000, Hsieh decided to start a company, with family money, that sold scooters. By 2003, sales at her ASA Products surged to $3 million.
But in the next three years, annual sales quickly plummeted to $300,000. "My mistake was that I had no long-term strategy to build my brand," she said. "I was just pursuing a hot trend, and not paying attention to competition, customer service or marketing."
In 2006, she took a hiatus from her company and went back to school for her MBA. In late 2006, she relaunched a new product -- Mobo Cruisers -- a line of three-wheeled cruisers for kids and adults. "This time I applied what I learned in school about marketing, operations and research before I launched the brand," said Hsieh.
Today, Mobo Cruisers is sold through Target and Toys "R" Us and expanding into Canada. Hsieh, who's a new mom to her three-month-old son, said she's busier than ever now. "Women can do it. It's hard but you don't have to give up one role for the other," she said. "Have a routine that works for you and stick to it."
miércoles, 13 de junio de 2012
ANOTHER Moms making millions
ANOTHER Moms making millions
Cruising to success4 of 7Company: Mobo Crusier
Location: Los Angeles
Annual sales: $1 million
Entrepreneurism runs in Melody Hsieh's blood. Her parents operated an auto parts factory in Taiwan, where she once worked at the age of 8.
"I learned early in life that hard work and smart work are the essential ingredients to running a successful business," she said.
So after college in 2000, Hsieh decided to start a company, with family money, that sold scooters. By 2003, sales at her ASA Products surged to $3 million.
But in the next three years, annual sales quickly plummeted to $300,000. "My mistake was that I had no long-term strategy to build my brand," she said. "I was just pursuing a hot trend, and not paying attention to competition, customer service or marketing."
In 2006, she took a hiatus from her company and went back to school for her MBA. In late 2006, she relaunched a new product -- Mobo Cruisers -- a line of three-wheeled cruisers for kids and adults. "This time I applied what I learned in school about marketing, operations and research before I launched the brand," said Hsieh.
Today, Mobo Cruisers is sold through Target and Toys "R" Us and expanding into Canada. Hsieh, who's a new mom to her three-month-old son, said she's busier than ever now. "Women can do it. It's hard but you don't have to give up one role for the other," she said. "Have a routine that works for you and stick to it."
Cruising to success4 of 7Company: Mobo Crusier
Location: Los Angeles
Annual sales: $1 million
Entrepreneurism runs in Melody Hsieh's blood. Her parents operated an auto parts factory in Taiwan, where she once worked at the age of 8.
"I learned early in life that hard work and smart work are the essential ingredients to running a successful business," she said.
So after college in 2000, Hsieh decided to start a company, with family money, that sold scooters. By 2003, sales at her ASA Products surged to $3 million.
But in the next three years, annual sales quickly plummeted to $300,000. "My mistake was that I had no long-term strategy to build my brand," she said. "I was just pursuing a hot trend, and not paying attention to competition, customer service or marketing."
In 2006, she took a hiatus from her company and went back to school for her MBA. In late 2006, she relaunched a new product -- Mobo Cruisers -- a line of three-wheeled cruisers for kids and adults. "This time I applied what I learned in school about marketing, operations and research before I launched the brand," said Hsieh.
Today, Mobo Cruisers is sold through Target and Toys "R" Us and expanding into Canada. Hsieh, who's a new mom to her three-month-old son, said she's busier than ever now. "Women can do it. It's hard but you don't have to give up one role for the other," she said. "Have a routine that works for you and stick to it."
martes, 12 de junio de 2012
Moms making millions
A personal touch
Company: I See Me
Location: Minneapolis
Annual sales: $5 million
Maia Haag just had her first baby in 1998 when someone gave her a personalized baby book as a gift. "The proverbial light bulb went off," she said. "My husband and I loved the book but thought we could have done it much better."
So while on a six-month maternity leave from her marketing job at General Mills, Haag developed and wrote her own personalized children's book called "My Very Own Name." In the book, whose story is tailor-made for each child, the child's name is incorporated into the storyline and illustrations.
Later that year, Haag resigned and started her own firm with money she inherited from her grandmother. Her company originally published 5,000 copies of the book.
Today, I See Me! Inc. generates $5 million in annual sales and has published 15 personalized book titles, many of which are sold at Toys "R" Us, Nordstrom and FAO Schwarz.
"Children love the idea of a story being about them and [seeing] their name in the illustrations," said Haag.
Haag found success as a businesswoman while also being a mom to three children. "What I love about it is the flexibility I have in working from home. I can be around my kids," she said.
Not that it's always easy doing business with pre-schoolers around. "I remember being on the phone with a buyer from Nordstrom, standing in the closet while my 5-year-old was knocking on the door," she said. "My kids will always come first. You just have to find the humor in these moments."
Company: I See Me
Location: Minneapolis
Annual sales: $5 million
Maia Haag just had her first baby in 1998 when someone gave her a personalized baby book as a gift. "The proverbial light bulb went off," she said. "My husband and I loved the book but thought we could have done it much better."
So while on a six-month maternity leave from her marketing job at General Mills, Haag developed and wrote her own personalized children's book called "My Very Own Name." In the book, whose story is tailor-made for each child, the child's name is incorporated into the storyline and illustrations.
Later that year, Haag resigned and started her own firm with money she inherited from her grandmother. Her company originally published 5,000 copies of the book.
Today, I See Me! Inc. generates $5 million in annual sales and has published 15 personalized book titles, many of which are sold at Toys "R" Us, Nordstrom and FAO Schwarz.
"Children love the idea of a story being about them and [seeing] their name in the illustrations," said Haag.
Haag found success as a businesswoman while also being a mom to three children. "What I love about it is the flexibility I have in working from home. I can be around my kids," she said.
Not that it's always easy doing business with pre-schoolers around. "I remember being on the phone with a buyer from Nordstrom, standing in the closet while my 5-year-old was knocking on the door," she said. "My kids will always come first. You just have to find the humor in these moments."
lunes, 11 de junio de 2012
Advertising Business Opportunity Reaches New Levels
by: Randy Wilson 
An Advertising business opportunity on the Internet is just exploding with possibilities. This is one of the most profitable endeavors available in the field of Internet advertising. If you have advertising experience and know even the basics of Internet, you have potential to start your own advertising business on the Internet.
There are many areas of the Internet that need to be learned before starting your advertising business opportunity. Multi level marketing, or MLM, is one way of generating advertising and sales at the same time. MLM is a system that allows someone to collect commissions on their own sales as well as on people they recruit under them. This used to be known as pyramid schemes.
MLM has become very popular with product sales, helping the organization build wealth by paying commissions on multiple levels. The concept from an advertising point of view is great, the more motivation you have to recruit people to sell your product, the more your product is out there on the market. Some examples of companies that use MLM are nutritional product lines, make up product lines, and home decoration lines.
Multi level marketing has been around for years and not likely to go away anytime soon. Focus needs to be clear however on what the drive is for the company. If your focus is only on recruiting people to recruit more people, then your product sales are going to suffer. When your product sales suffer, your business as a whole suffers and then no one wants to be a part of the industry. Keep your focus when dealing with MLM with your advertising business opportunity.
Ezines are another emerging way to get a product or service out to the public. Ezines, or electronic magazines, are usually specialized to a certain areas of interest. This is very much like conventional magazines. However, advertising in ezines is low-cost and even occasionally free. Another advertising business opportunity that is wide open.
Ezines in themselves will need advertising to get their word out. A perfectly written ezine does no one any good if no one knows that it is out there to be seen. Finding an audience for your ezine may be easier than you think. Make sure when going into ezines that you know your material and that the writing is concise and accurate.
SEO, or search engine optimization, is a proven method of advertising on the Internet and a field, which is very much in demand at this time. SEO is a system of writing web content that uses specific key words and phrases that will pull the page up when that keyword or phrase is typed into any of the search engines. Knowing how to effectively use keywords to get a site recognized is critical for small businesses on the web.
When you open a search engine such as 'Yahoo!' or 'Google', and type in the phrase Internet advertising, you will get a list of results. Those results are formulated by the words Internet and advertising. Sites that have those two words incorporated consistently throughout the site will come up on the list. These lists are in order by the most hit on sites at the top of this list. Of course, that is where you want your advertising business opportunity clients to be.
Educating your self on these concepts and a few more will allow you to start marketing your Internet advertising business. Becoming an Internet business advertising consultant to companies who are looking to expand their presence on the web is a first step in building your reputation and presence in this field.
You must have a well-written profile centered on your Internet advertising experience and an up to date resume'. Businesses today are being inundated with new, and sometimes bogus, advertising opportunities and you need to stand out above all those other offers. Keep your presence, online and in the field, professional at all times and make sure you can deliver what you promise. With those things in mind, you should be successful.
An Advertising business opportunity on the Internet is just exploding with possibilities. This is one of the most profitable endeavors available in the field of Internet advertising. If you have advertising experience and know even the basics of Internet, you have potential to start your own advertising business on the Internet.
There are many areas of the Internet that need to be learned before starting your advertising business opportunity. Multi level marketing, or MLM, is one way of generating advertising and sales at the same time. MLM is a system that allows someone to collect commissions on their own sales as well as on people they recruit under them. This used to be known as pyramid schemes.
MLM has become very popular with product sales, helping the organization build wealth by paying commissions on multiple levels. The concept from an advertising point of view is great, the more motivation you have to recruit people to sell your product, the more your product is out there on the market. Some examples of companies that use MLM are nutritional product lines, make up product lines, and home decoration lines.
Multi level marketing has been around for years and not likely to go away anytime soon. Focus needs to be clear however on what the drive is for the company. If your focus is only on recruiting people to recruit more people, then your product sales are going to suffer. When your product sales suffer, your business as a whole suffers and then no one wants to be a part of the industry. Keep your focus when dealing with MLM with your advertising business opportunity.
Ezines are another emerging way to get a product or service out to the public. Ezines, or electronic magazines, are usually specialized to a certain areas of interest. This is very much like conventional magazines. However, advertising in ezines is low-cost and even occasionally free. Another advertising business opportunity that is wide open.
Ezines in themselves will need advertising to get their word out. A perfectly written ezine does no one any good if no one knows that it is out there to be seen. Finding an audience for your ezine may be easier than you think. Make sure when going into ezines that you know your material and that the writing is concise and accurate.
SEO, or search engine optimization, is a proven method of advertising on the Internet and a field, which is very much in demand at this time. SEO is a system of writing web content that uses specific key words and phrases that will pull the page up when that keyword or phrase is typed into any of the search engines. Knowing how to effectively use keywords to get a site recognized is critical for small businesses on the web.
When you open a search engine such as 'Yahoo!' or 'Google', and type in the phrase Internet advertising, you will get a list of results. Those results are formulated by the words Internet and advertising. Sites that have those two words incorporated consistently throughout the site will come up on the list. These lists are in order by the most hit on sites at the top of this list. Of course, that is where you want your advertising business opportunity clients to be.
Educating your self on these concepts and a few more will allow you to start marketing your Internet advertising business. Becoming an Internet business advertising consultant to companies who are looking to expand their presence on the web is a first step in building your reputation and presence in this field.
You must have a well-written profile centered on your Internet advertising experience and an up to date resume'. Businesses today are being inundated with new, and sometimes bogus, advertising opportunities and you need to stand out above all those other offers. Keep your presence, online and in the field, professional at all times and make sure you can deliver what you promise. With those things in mind, you should be successful.
lunes, 4 de junio de 2012
domingo, 3 de junio de 2012
Drew Barrymore's Wedding Day: The Dress! The Fab Cocktail Party!
Just a day after
the makings of the pregnant thesp's big day—including the gorgeous gown she donned for the occasion.
So, what did Barrymore wear as she walked down the aisle?
MORE: Drew Barrymore Marries Will Kopelman
While we don't have pics of the wedding dress just yet, we do know the 37-year-old actress wore a custom long, white Chanel dress pleated in muslin and organza, created for her by Karl Lagerfeld.
The dress, which was accentuated at the waist by a black satin belt, also had flowers embroidered in organza, muslin, tulle and feathers along the skirt of the dress.
Barrymore was also wearing Chanel fine jewelry.
MORE: Drew Barrymore's Rehearsal Dinner Details!
Sources tell E! News that guests enjoyed a pre-ceremony cocktail party on the lawn of Drew's Montecito, Calif., estate before being ushered into the marquee tent for the emotional service, which lasted 45 minutes. The groom's family rabbi, flown in from New York, did the honors. Children of the couple's friends served as flower girls and ring bearers.
After the ceremony, Will and Drew took wedding pictures in the garden.
For the reception, Drew chose an '80s tribute band since she loves the era and thinks it's the most fun. We're sure the guests agreed.
The bride and groom left the house at 2 a.m. in a classic Mercedes that was decorated with streamers and roses tied to the back. No word yet on their honeymoon plans, but the newlyweds spent their wedding night at the nearby San Ysidro Ranch.
Congratulations you two love birds!
viernes, 1 de junio de 2012
Charlize Theron de new witch
LA SAGA BOURNE Y BLANCA NIEVES
Jason Bourne era la punta del iceberg
La saga Bourne ha sido una de las franquicias cinematográficas más exitosas de los últimos tiempos, ya que ‘El caso Bourne’ quizá no fue un gran éxito, pero cada nueva entrega iba teniendo mejores resultados en la taquilla, lo cual hacía muy dudoso que no se hiciese una nueva entrega pese a que ni Matt Damon, el protagonista, ni Paul Greengrass, director de las dos últimas partes, estaban muy por la labor. ¿Qué decidió Universal? Pues hacer una nueva entrega sin la participación de ninguno de los dos bajo el título ‘El Legado de Bourne’, de la cual podéis ver ahora un nuevo tráiler bastante más prometedor que el que pudo verse allá por febrero.
BLANCA NIEVES Dirección: Rupert Sanders. Título original: Snow White and the huntsman. País: USA. Año: 2012. Duración: 128 min. Género: Fantástico, acción. Interpretación: Kristen Stewart (Blancanieves), Charlize Theron (reina Ravenna), Chris Hemsworth (Eric, el cazador), Sam Claflin (príncipe William), Bob Hoskins (Muir), Toby Jones (Coll), Nick Frost (Nion), Ian McShane (Beith), Ray Winstone (Gort), Brian Gleeson (Gus). Guion: Evan Daugherty, John Lee Hancock y Hossein Amini; basada en una historia de Evan Daugherty. Producción: Sam Mercer y Joe Roth. Música: James Newton Howard. Fotografía: Greig Fraser. Montaje: Conrad Buff y Neil Smith. Diseño de producción: Dominic Watkins. Vestuario: Colleen Atwood. Distribuidora: Universal Pictures International Spain. Estreno en USA: 1 Junio 2012.
Sinopsis: Kristen Stewart encarna a la única mujer que supera en belleza a la malvada reina (Charlize Theron), la cual está decidida a destruirla a toda costa. Pero la pérfida soberana ignora que un cazador (Chris Hemsworth), cuya misión era matarla, ha enseñado a la joven a defenderse. Por su parte, Sam Clafin da vida al príncipe hechizado por la belleza y el poder de Blancanieves.
¿Qué podemos esperar?: Una aproximación épica a una historia que ya hemos visto en varias ocasiones. Del dúo Charlize Theron-Kristen Stewart casi seguro que será la primera la que tenga los mejores momentos y la segunda la que tendrá que soportar el peso dramático de la función. ¿Lo hará bien, fallarán otras cosas? Lo que parece seguro es que tendrá bastante más éxito que ‘Blancanieves (Mirror, Mirror)’.
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